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3D Modelling for the Edinburgh International Festival Projection Mapping 'Bloom'

St Andrew Square in Edinburgh is one of the most prestigious locations in Edinburgh New Town. It is distinguished by its square, iconic buildings, public garden and a towering Roman column at its centre - the 41 foot tall Melville monument.

Marking the start of this year’s Edinburgh International Festival and to celebrate its 70th year, St Andrew Square was transformed by the Standard Life Opening Event: Bloom , a vast 3D projection-mapped animation using the building facades of St Andrew Square as its canvas. The event, took place over two nights on August 4th and 5th and was accompanied by a newly commissioned musical score.

Our client were commissioned to undertake the projection mapping on to the buildings of St Andrew Square in Edinburgh. To be able to turn the buildings into a display surface for video projection our client would need a fully detailed 3D Model of the square. This is where APR Services stepped in to provide that solution.​

Objective
To produce a full detail 3D model of all the building facades of St Andrew Square in Edinburgh. 

​Services Provided
The point cloud of the square was captured from Terrestrial Laser Scanning over 2 days and the converted to 3D models by ourselves and our friends at Cloud 10- due to the clients tight delivery programme. Such a large model of the whole square provided the display surface needed for the animations to be projected on to. 
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APR's 3D Model
Key Successes
APR's 3D model was used by our client to create a highly impressive festival projection mapping onto the buildings of St Andrew Square using an extraordinary 52 projectors. The square became an immersive environment of colour, texture, sounds and sensations that placed the audience at the centre of a visually stunning digital display. Thousands of visitors attended and the event was hailed a huge success. Check out the visual masterpiece in the video below (courtesy of Edinburgh International Festival). 
​For further info on our 3D Modelling Services please click here
For further info on our Laser Scanning Services please click here 
To contact us please click here
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